Written By: Big C
Atlanta-based trailblazer Destroy Lonely is set to shake up the music scene once again with the announcement of his highly anticipated sophomore album, LOVE LASTS FOREVER, slated for release on August 30th. This album marks a significant milestone in Lonely’s career, showcasing his evolution as an artist with a bold, genre-defying sound. Earlier this summer, Lonely teased fans with the album’s first single, the metaphorical LUV 4 YA,” produced by Lil 88, henny, and Evertime. This track begins with a smooth yet powerful groove before transforming into a high-energy anthem which delves into themes of love and materialism, all set against slick drums and hypnotic riffs. The stunning visual for “LUV 4 YA,” directed by 91 Rules, sees the Atlanta native navigating his way out of an alternate reality—a surreal void that challenges his determination. On X, Lonely shared:
Hope y’all love this as much as we do, took about a year to get right.
Destroy Lonely’s rise to prominence has been nothing short of meteoric. His 2023 debut album, If Looks Could Kill, catapulted him to new heights, hitting No. 1 on Apple Music within just 24 hours and amassing nearly 10 million streams on Spotify. This success followed the momentum generated by his 2022 mixtape, NO STYLIST, and its title track, “NOSTYLIST,” which earned Gold certification from the RIAA. This year, he continued to push boundaries, teaming up with producer Southside, label-mate Ken Carson, and Atlanta’s Quavo on several projects. With an electrifying performance at Coachella and an upcoming appearance at ComplexCon, Destroy Lonely is showing no signs of slowing down. Get ready for LOVE LASTS FOREVER—dropping soon! Experience the next chapter of Destroy Lonely’s artistic voyage on INSTAGRAM, TWITTER, and TIKTOK.
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